Branding Details

A brand requires research, time, and attention; for these reasons this service is excluded from the subscription offering.

You are in luck tho because Dadsigner does offer branding services at a project price. What is that price? Well since I’m all about transparency, you’ll see pricing a little further down the page. Before that tho, let’s define the term “Brand”.

When I use the term brand, I am defining it as the logo design and associated elements that surround it (colors, fonts, patterns, brand guidelines, icons, photography style).

Branding Process

Similar to the subscription, branding has a process. One that’s important to know from the start so that our expectations are aligned.

Fill out the form below

This form will help both of us. For you, it’s helps to make sure you’re ready to start this project by clearly articulating some aspects we’ll need to know. For me, it helps to understand where you’re coming from and what you’re looking for.

Kickoff Call

Within 48 hours of receiving your submission, I’ll reach out to find a time for a 30 minute kickoff call. This will focus on any outstanding questions either of us have, as well as talk through logistics and timing for the project.

Research

During this phase I will begin to research your industry, target market, competitors, etc. This step will inform us both of where you’re brand will fit into the category. This will result in a PDF readout of findings that you’ll receive.

Ideation

This is where the sketching and iterating on your brand will begin. I’ll create sketches and refined elements for us to review together. Your feedback will be important here, keeping in mind what was found via the research stage.

Refinement

Depending on the package you pick we’ll either refine and gather final assets. Or begin on the additional brand elements to pull the package together.

Pricing

A 50% deposit is required up front with the remainder due prior to receiving your final files. All packages follow the same process with varying deliverables.

Logo Only

$2,799

✓ Primary Logo

✓ Basic 2-color palette

✓ How-to use guide

Basic Brand

$4,799

✓ Primary Logo + alternates

✓ Brand guide

✓ Color palette

✓ Font pairings

The Works

$7,299

✓ Primary logo + alternates

✓ Brand guide

✓ Color palette

✓ Font pairings

✓ Patterns

✓ Icons or illustrations

✓ Photography style

✓ Communication package

Sample work

  • The Works

  • The Works

  • Primary logo + alternates

  • Logo Only

  • The Works

  • Primary logo + alternate + pattern

  • The Works

Let’s Get Started.

In an effort to properly gather the information for your project fill out as much of this questionnaire as possible. Don't fret about all the questions, it's just an easier way for us to get on the same page about the project. We can discuss all of this in more detail later as well.